The 2River Blog

February 19, 2019

How Lenders Can Put AI Software and Big Data Into Action

AI software will help lenders take action on big data. When it comes to Big Data and lending, we know Read more…

January 15, 2019

Resolved to learn about AI and what it can do for your business in 2019? These 10 resources will take less than an hour of your time

What is big data and AI and how can I explore this field? You’ve heard of “artificial intelligence” and “big Read more…

November 29, 2018

AI in 2019 for Lending and Financial Services Industry

The drive to increase efficiency will fuel the financial industry’s continued adoption of AI analytics in 2019. Companies will improve Read more…

September 1, 2017

Are You Using One of These 3 Technologies to Engage Your Customers?

What do you do after your marketing analytics tells you who to focus on? Marketing analytics helps identify who to Read more…

August 1, 2017

How Do Businesses Activate Their Customers?

Business analytics continues to rise in popularity. It is increasingly common to see data science used in marketing, sales, customer Read more…

June 13, 2017

Big data & analytics in the banking industry means lenders need to think like retailers

Shopping for small business loans has become an on-line activity. Big data and analytics in the banking industry have transformed Read more…

March 11, 2016

Tripping Points (IAD -> PVD)

Customer analytics based on 1.5M members identifies “tipping points” As I have mentioned in past posts, I was fortunate to Read more…

February 23, 2016

Tripping Points (JAX -> DCA)

Customer behavior based on our analytics consulting of subscription and membership businesses. I was fortunate last week to be invited Read more…

February 9, 2016

A whale of a fishing story in the fitness industry

Customer attrition analytics can be confusing until you dig into the numbers. I talked with a club owner the other Read more…

September 26, 2013

Got attrition problems – then fix them. Today.

Observations based on applying advanced analytics to the health and fitness industry… The past three posts of this series identified Read more…

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