Client Success Stories

2River is incredibly proud of our clients’ success stories and honored to help bring their ideas to life.


JPMorgan Chase and U.S. Treasury Sponsor "", a marketplace built on the LIFT platform, to connect small businesses with community lenders. Read More...


2River has been and remains an invaluable partner. By working with them to build our custom solution onto the LIFT platform, we were able to launch the small business referral marketplace faster and at a lower cost than if we had built it de novo. LIFT provides us with the security features we need to satisfy rigorous due-diligence of multiple bank partners. LIFT’s standard APIs also allow us to integrate with our partners for a better customer experience.

Tammy Halevy
SVP New Initiatives, AEO

They do a very thorough, quality job. The attention to detail and understanding of not only the technical side of the problem, but the people side is critical.

Bill Thoet
former Chairman of National Board of Trustees, ALS Association

2River is very competent with strong analytical skills.

Marion Cain
Department of Defense

We have worked with 2River since 2012 and have found them to be extremely helpful in coming up with strategies for increasing our members’ retention. 2River has profiled our members in a way that allows us to better understand attributes of a member that stays with us. 2River has provided us information to help us be more proactive in not only keeping the members we have but also giving us insight into what type of member we want to target based on criteria such as age and income.

Jeff Skeen
President & CEO, Fitness Connection

I found the experience of working with 2River to execeed my expectations. I was most impressed with Keith’s dedication to learning about our organization and quickly understanding our dynamics and needs. It felt like he was part of our company.

Jim Pinciotti
former Executive Director, ALS Association Greater Philadelphia Chapter

2River is very responsive, communicate to the services they provide and give appropriate recommendations and possible solutions to client. We are happy to have a long term relationship with 2River.

DK Phuengpanyalert
Director of IT, LiftFund, Inc.

It was a pleasure working with 2River…the modeling & analysis provided insightful key points to focus on and listed out recommended next steps to take.

Emily Gregoriou
Senior Manager of Operations, Equinox

When 2River did our first data segmentation is was an incredible eye-opener. We now know so much more about our most profitable and least profitable customers. It completely changed how we think about how we create content for attracting new members.

Blair C. McHaney
Owner, Gold's Gym Wenatchee

Responsive, professional and intelligent.

Chief Financial Officer
National Commercial Lender

2River really helped us better understand our members — who were most valuable and which posed the greatest risk of leaving. Our new system tells us the specific people we need to reach out to, when to reach out to them and how profitable they might be. By getting out ahead, we are retaining more members.

Josh Harwood
Sr. Vice President of Operations, Fitness Connection

The team at 2River has great passion and dedication to technology and customer service. From start and throughout a project they journey with you and keep you informed, provide solutions, and execute a clean, professional and quick manner…punctual clear and concise great guidance and journeying for supporting project understands complex workflow thorough quick respectful.

Celina Pena
Chief Program Officer, LiftFund, Inc.


LiftFund sees 59% increase in originations, next day processing, and better repayments after working with 2River and LIFT. Read More...


JPMorgan Chase and U.S. Treasury Sponsor "", a marketplace built on the LIFT platform, to connect small businesses with community lenders. Read More...

Nonbank Lender

A nonbank lender turns to 2River to create an online lending business. 2River helps them compete in this crowded marketplace. Read More...


Equinox operates upscale, full-service clubs and offers an integrated selection of Equinox-branded programs, services and products. Read More...

Fitness Connection

Private equity-backed Fitness Connection chooses 2River and the LIFT platform to improve retention and new member sales Read More...

Gold’s Gym

Golds Gym franchisee uses LIFT to identify their most profitable customer segments and how to find more members like them! Read More...

ALS Association

The ALS Association is fighting Lou Gehrig’s Disease through a nationwide network of chapters, certified clinical care centers, and government partnerships. Read More...